Merchants stitch together five to ten point apps — a bundles app, a reviews app, an upsell app, a loyalty app — each with its own bill, its own data silo, its own script slowing the storefront. Cartrella collapses them into one suite: one account, one data graph, one bill, one script.
Mix-and-match packs priced by a Shopify Function inside checkout — displayed, carted, and charged as one number that cannot drift.
Collection, moderation, and widgets that inherit your theme — social proof that feeds the same graph your upsells read.
Recommendations powered by review and order data the point apps cannot see.
Points and perks on the same customer graph — no separate silo to sync.